Finding purpose has become harder than ever in a world where instant gratification rules.
Studies like the famous Marshmallow Experiment are not new! They revealed how our craving for quick rewards often overshadows long-term fulfillment—an issue magnified by today’s fast tech and social media, which are the foundation of the content economy. But are we feeling better?
Millennials labeled the ‘burnout generation’ are facing unprecedented levels of disengagement, with over 68% saying they lack purpose at work.
The global economy has suffered
$7.8 trillion in lost productivity due to employee disengagement.
80% of employees seek roles for societal contribution. Especially the workforce under 35 years of age.
Purpose-driven action is not just a personal need but an economic imperative.